Toys — making a film about the AI era, for a competition about the AI era
Five days, one five-year-old, and a voice assistant that hears a wish as an instruction.
AI-native film studio · London
We make films. For brands, that means product work people actually watch — everything that moves starts as a photograph, lit and shot properly, then brought to life.
selected work
A five-year-old whispers a wish to her teddy bear. The voice assistant hears an instruction. Made for the IPVISE AI Film Forum, on the theme “Your Vision of the AI Era”.
We are energy, and energy doesn't end — it becomes something else. Selected as the strongest of twenty-eight films at the 2026 bootcamp.
A supermarket coconut drink becomes a minute of joyful chaos. Written, directed and produced end to end.
Highland folklore, shot in weather that never existed.
A short built on a single joke and a very patient camera.
Your brand here
This slot is reserved for a brand that wants work people rewatch. Let’s talk.
Every project is shaped by strong ideas, thoughtful execution, and the tools best suited to the task.
We start with the brand, the product and the audience — then define the core idea, narrative angle and visual intent that will guide the work.
The concept becomes a clear creative framework: scripts, narrative beats, visual references or storyboards — so we’re aligned before production begins.
Flexible and tool-driven. We work across the full range of AI technologies and creative workflows, never tied to a single platform — adapting as fast as the tools evolve.
The work is refined through iteration — clarity, coherence, impact — and delivered ready for every channel it’s meant for.
published, not on request
Story-led films for campaigns and brand launches, scoped per project. Priced by shot count rather than by length, so you can see exactly what you are buying before anyone starts. Music and full social usage included.
A month of cinematic reels and posts, delivered as one slate. Reels run up to 15 seconds and arrive vertical; carousels and statics at 4:5. Posts arrive finished — caption written, sized for the feed, ready to go out.
Essentials
£1,200 per monthSignature
£2,000 per monthFlagship
£2,800 per monthOptional — the monthly content works just as well from photography you already have. When you need it shot, it is priced on its own.
Product, plain background Up to 5 products
£500Each additional product
+£75Stylised set Props supplied by the client
+£250Theatre & live performance
on requestPortraits & headshots
on requestnotes from the studio
Five days, one five-year-old, and a voice assistant that hears a wish as an instruction.
What I set out to make, what changed in the edit, and the ending I simplified on the last day.
Endlesss is an AI-native film studio founded by Ainhoa Barrio — filmmaker, screenwriter and editor with a decade of broadcast experience in New York.
Between commercials, Endlesss develops its own stories — original trailers, pilots and formats. The same imagination brands hire is the one we practise on ourselves.
Twenty minutes. Bring your product — leave with an idea.
Book a callor write to hello@endlesss.ai